Where is your website traffic coming from?
Do you even know the answer to this question? Are you monitoring it? Have you realized how much this can help you assess what areas of your marketing are working vs what is not? If you don’t know where your website traffic is coming from then you’re already behind the game. Knowing exactly what marketing […]
5 Ways to Personalize Your Content Marketing on a Budget
Gone are the days of large and impersonal billboards, or direct mail advertisements aimed at an audience of thousands. We’ve put together 5 ways to personalize your content marketing on a budget. Additionally, paired with the marketing efforts of today which are channeled into dynamic emails, personal videos, and social media interactions. Although this new […]
Why You Should Sell on Your Own Website: Small Business Owners Read This
Why You Should Sell on Your Own Website? If you’re are a small business owner who finds yourself in one of the following positions: You’re actively navigating ways for your business to stay afloat, or You’re struggling to make a profit, or You’ve found a new project of interest, or You simply want to earn […]
B2B vs B2C Marketing
Definition B2B vs B2C Marketing: What’s the difference? Right off the bat, the one obvious difference between the two categories of marketing is scale. B2B stands for business-to-business, it is marketing from one company to another. A few examples of B2B: • An insurance broker that sells insurance protection and risk management to small business […]
Forward thinking and your business
Business day to days isn’t anything like we are accustomed to. Shops are closed, local businesses we are used to supporting are only available during certain hours. Life is altered. But that’s ok, this is the new normal. We are experiencing a shift in how business as we know it will change. Instead of being […]
Are you grabbing your customer’s attention with proper marketing?
When your a small business owner, you’re already spread thin running all aspects of your business. Being able to stay focused on whether or not you are grabbing your customers attention is a tough task. Subsequently, I see it over and over with my clients that put their hard work into the “promoting” of their […]
Branding 101
Branding is the emotional response a business evokes in a customer. When you think of some of your favorite brands in the world, can you clearly envision their logo? Replay commercials or visualize ads you’d seen where this brand is featured? That my friend is good branding and in this article we talk a bit […]
Add a blog post in WordPress
The first step login to your WP-Admin page, which you can obtain in your hosting account, or your web developer can provide you. Input username or email, password and submit!
How a ChatBot can make your life 30% better
Ok well, maybe that number is just something I pulled out of thin air. However, as a small business owner myself, I know could use all the help I can get. Having a ChatBot really can make your life better. It can also collect leads and tailor the info to your specific requirements. Your website […]
Small Business Clarity
You know how your business operates, how you got started. You also know the product you offer inside and out. However, do you know who your customer is? Do you have small business clarity? Do you know their needs, their demographics? How about what they are searching for, do you stay on top of this? […]
