Pit in. Rank up. Lap the field.
Google Partner Agency · Ahrefs Certified · 80+ campaigns shipped across Utah and 9 states
We run full-stack SEO for local businesses and national brands: technical fixes, content that ranks, links that hold up, and visibility inside AI answers. One in-house team, one plan, results you can read in your own CRM.
⌬ RACE CONTROL / TOP MOVERS · 90D
◉ GREEN FLAG
P1
MED SPA
"body sculpting st george"
00:47
+44
P2
DENTAL
"invisalign phoenix"
01:12
+22
P3
HVAC
"ac repair near me"
01:04
+11
P4
LAW FIRM
"dui attorney utah"
02:38
+7
P5
TOURISM
"off-road rentals hurricane"
03:09
+3
AVG LIFT · LAST 90 DAYS
+37.4 positions
SEO RESULTS
Google Partner and Ahrefs certified. We report in qualified leads, not impressions.
3.4×
avg organic traffic lift
in the first six months
+37.4
average position gain
across active accounts, last 90 days
80+
campaigns shipped
across Utah & 9 states
100%
in-house team
No outsourced content, no bought link networks
SEO Challenges We Solve
Most businesses that call us are not doing nothing. They are doing plenty and getting very little back. These are the five patterns we see almost every week.
Page two gets close to zero clicks. If your service pages sit between position 11 and 30, you are visible to Google and invisible to buyers. Usually the fix is on-page and internal linking, not more blog posts.
Sessions climb, the phone stays quiet. This normally means you are ranking for research queries instead of buying queries, or your pages rank but do not ask for the appointment.
service, wrong city, vendors, tyre-kickers. Junk leads eat intake time and hide what is actually working, because your reporting counts a solicitation call the same as a signed client.
low mobile load, pages that never got indexed, missing schema, duplicate URLs from an old migration. You can write brilliant content on a broken site and still lose.
Two visibility problems that behave the same way. If your Google Business Profile is thin and your entity data is inconsistent, you drop out of local results. If your content is not structured and citable, ChatGPT, Perplexity and Google’s AI answers quote someone else.
Our SEO Approach
The Race Plan.
Four Sectors, One Podium.
Most businesses that call us are not doing nothing. They are doing plenty and getting very little back. These are the five patterns we see almost every week.
SECTOR 01
🏁
Strategy & Research
Audience and persona work, keyword mapping by search intent, and a competitor teardown that shows exactly which pages are beating you and why. We finish this sector with a ranked keyword list tied to revenue, not volume, plus a page-by-page map of what exists, what needs rewriting, and what has to be built.
SECTOR 02
🔧
Launch Tune-Up
Technical & On-Page SEO
Crawl and indexation audit, Core Web Vitals, site speed, internal link structure, schema markup, titles, headings and metadata. On Palmer Litigation this sector alone took mobile load from 5.6 seconds to 1.2 and got practice-area pages indexed that had never been crawled. Chassis first, throttle second.
SECTOR 03
⛽
Lap Endurance
Content & Search Visibility
Pillar pages, supporting clusters and service pages written to rank and to convert. We take converting search terms from your paid campaigns and turn them into content briefs, so you are not guessing what buyers type. Existing pages get refreshed on a schedule rather than left to decay.
SECTOR 04
🏁
Podium Authority
Off-Page SEO
Editorial links, local citations, digital PR and brand mentions on the sources that AI engines actually pull from. We build authority you can defend, which means no PBNs, no bulk directories, no link farms that get you a manual action in eighteen months.
Local and national SEO are not the same job. The keywords behave differently, the ranking factors are weighted differently, and the reporting is different. We run both, and plenty of clients need both at once.
Local SEO For businesses that serve a city, a metro or a service radius. Google Business Profile optimisation and posting, map pack ranking, city and service-area landing pages, NAP consistency across citations, local link building, and a review generation process built into your intake team’s routine rather than bolted on afterwards.
What it looks like when it works: an HVAC client moved from position 12 to position 1 for “ac repair hurricane.” A med spa went from position 47 to position 3 for “body sculpting st george” in 168 days.
National SEO For brands selling across state lines or nationwide. Topical authority building, category and comparison pages, scaled programmatic templates where they make sense, competitor gap analysis, and serious link acquisition, because national SERPs are won on authority far more than local ones are.
Multi-location Location pages that are genuinely different from each other, one Google Business Profile per location managed properly, and reporting split by market so you can see which branch is pulling and which is not.
AI SEO
AI Overviews and chat assistants now answer a large share of searches before anyone clicks. Ranking first still matters, but being the source the answer quotes matters just as much. That is a different optimisation job.
Content structured the way answer engines extract it: clear question headings, direct answers in the first two sentences, definitions, comparison tables and stats that are easy to lift and attribute.
Google and the LLMs need to know what your brand is, what you do, where you operate and who vouches for you. We make your entity data consistent across your site, your profiles, and third-party sources so the machines stop guessing.
Organization, Service, LocalBusiness, FAQ, Article, Review and industry-specific schema like LegalService or MedicalBusiness. Correctly nested, validated, and actually connected to the content on the page.
Original data, expert commentary and named authorship. AI engines lean on sources with clear expertise attached. Anonymous blog content does not get quoted.
We monitor whether your brand shows up in AI Overviews, ChatGPT and Perplexity responses for your money queries, and report it alongside your rankings.
Industries We Serve
We are not industry-agnostic. These are the verticals where we already know the search behaviour, the compliance rules and the competitive setups.
treatment pages, before-and-after content, seasonal demand, YMYL trust signals
Invisalign, implants and cosmetic keywords, insurance queries, multi-location practices
emergency intent, service-area pages, seasonal spikes, map pack dominance
practice-area architecture, high-cost keywords, intake quality, LegalService schema
booking intent, seasonal calendars, destination content, OTA competition
accountants, consultants, financial services, B2B lead generation
if your SERP is crowded and the leads are worth real money, the playbook transfers
SEO case studies
Palmer Litigation, Personal Injury Law, St. George
+210%
year over year
Organic traffic
+70%
Qualified leads
both channels
down 20%+
Blended cost
per qualified lead
cut to 50%
of previous volume
Junk leads
5.6s → 1.2s
Mobile load time
17.5% → 24.1%
Paid conversion rate
The short version
Palmer had been with another agency for five years and had reporting that looked excellent. October 2025 showed 1,002 conversions at a $20 cost per lead. The tracking was misfiring. Once we rebuilt conversion tracking against the firm’s own intake dispositions in Smokeball, November came back at 118 and February bottomed out at 63.
Five straight months of reports showed fewer leads than before we started. The firm was right to ask what was going on.
Then the foundation work landed. “Family law attorney Utah” climbed from position 16 to position 1. “How long does it take to get a divorce in Utah” moved from 9 to 2. “St. George law firms” went from 12 to 5.
The DUI cluster now ranks between positions 4 and 9 and pulls 100+ organic clicks a month, traffic that would cost $244 per lead in paid search.
The DUI pages took eight months to reach the top five. “Criminal law St. George” is still climbing at position 14. We do not pretend otherwise.
More Wins
"body sculpting st george" from position 47 to 3 in 168 days
organic leads up 312% year over year; "invisalign phoenix" up 22 positions
"ac repair hurricane" from position 12 to position 1
"off road rentals hurricane" into the top three
Whats's included in our SEO Services
Crawl and index management, Core Web Vitals, site speed, mobile usability, redirect and canonical hygiene, log file review on larger sites, migration support.
Intent-mapped keyword sets tied to revenue. Commercial and transactional terms prioritised over vanity volume, with a gap analysis against your three closest competitors.
Titles, meta descriptions, heading structure, internal linking, image optimisation, content depth against what is currently ranking.
Pillar and cluster content, service and location pages, refresh cycles for decaying pages. Written by people, briefed from data, edited for your voice.
Google Business Profile management, map pack optimisation, citation cleanup, review generation, service-area page architecture.
Editorial placements, digital PR, unlinked mention reclamation, local partnerships. Every link is reviewed by a human before we pursue it.
Full structured data implementation and validation, including industry-specific types.
Answer engine optimisation, entity consistency, AI citation tracking.
Rankings that do not convert are a hobby. We fix CTA placement, click-to-call, form friction and qualification language on the pages that already get traffic.
Monthly reporting in qualified leads and revenue where we can trace it, plus rankings, traffic and AI visibility. Conversion tracking is set up properly in month one so the numbers mean something.
SEO Pricing
Most clients start at $3,000 per month. That covers the full stack: audit, technical work, content, links, local, AI SEO and reporting. There is no separate line item for the parts that make it work.
Cheap SEO usually costs more in the end. We spend a lot of first months undoing $500-a-month link packages and content written by someone who has never seen the business.
a St. George HVAC company and a national legal brand are not the same job
a clean site with existing authority needs less remediation than a five-year mess
one city, a service radius, multi-location, or national
how many pages need building versus fixing
competitive national SERPs need more of it than local ones do
Why Choose the Active Media
// 01
Your strategist, your writer and your technical lead all work here. Nothing gets forwarded to a content mill or a link vendor.
// 02
Technical, content, local, links, AI and CRO run as one program. You do not need three vendors who each blame the other two.
// 03
Conversion tracking gets rebuilt at the start of every engagement against your intake data. Form fills are not the goal. Signed clients are.
// 04
You see the wins and the flat months. The Palmer engagement had five months where reported leads went down, and we said so publicly.
// 05
Certified on the platforms, & running SEO alongside paid search so each channel informs the other.
// 06
Hurricane, Utah. 80+ campaigns across nine states.
WHAT HAPPENS AFTER YOU CONTACT US
We look at your current visibility live and tell you where you are losing positions. No deck, no pitch. Bring analytics access and your search terms report if you have them.
Full technical, content, local, backlink and AI visibility audit, plus a competitor teardown. You get the findings whether or not you sign.
A prioritised 12-month plan with the first 90 days broken down week by week, and the conversion tracking rebuilt so we start from real numbers.
echnical fixes first, then on-page, then the first content and local work. This is the sector where the site stops fighting you.
Content production, link acquisition, refreshes, local work, CRO tests. Priorities reset each month against what the data is doing.
Monthly report and a call.
Rankings, traffic, AI visibility, and qualified leads traced back to source.
FAQ
Most of our clients start at $3,000 a month, which covers the full program rather than a single slice of it. Your number depends on competition, how much remediation your site needs, and how many markets you are targeting. The calculator gives you an industry-specific estimate.
Traction in three to six months, ROI usually between months six and nine. Competitive markets take longer. Palmer’s DUI pages needed eight months to break into the top five. We track leading indicators monthly so you can see movement before the revenue shows up.
Audit, strategy, technical and on-page fixes, then content and authority building on a monthly cycle. Conversion tracking gets rebuilt first so every later decision is based on real lead data.
Yes. Google Business Profile management, map pack optimisation, citations, reviews and location page architecture. Local is where a lot of our Southern Utah work sits, and it is the fastest-moving part of most local campaigns.
No. Lazy SEO is. Thin content built for keyword density was never going to survive AI Overviews. We optimise for classic rankings and for answer engines at the same time: entities, structured data, and content worth citing.
Qualified leads first, then organic revenue where we can attribute it. Rankings, traffic and AI citations are reported too, but they are inputs. If sessions double and your calendar does not fill, the campaign is not working.
Usually yes. If the platform or build makes SEO structurally impossible we will tell you on the first call rather than bill you for twelve months of workarounds.
Book a 30-minute strategy call. We will show you exactly where you are losing positions, what your competitors are doing that you are not, and what we would fix first. No deck, no fluff, and you keep the findings either way.
390 West State St. A1-201, Hurricane, UT 84737 · (435) 250-3880
Disclaimer: SEO services are not verified or endorsed by Google.
