How To Choose The Best Domain Name

How to choose the best domain name

Choosing the right domain name is an important part of building an online presence. It helps you stand out in a crowded market, drives search engine visibility, and makes it easier for customers to remember your website. With so names already registered and the vast number of options available, selecting an effective domain name can […]

B2B vs B2C Marketing

b2c vs b2b marketing

Definition B2B vs B2C Marketing: What’s the difference? Right off the bat, the one obvious difference between the two categories of marketing is scale. B2B stands for business-to-business, it is marketing from one company to another. A few examples of B2B: • An insurance broker that sells insurance protection and risk management to small business […]

Are you grabbing your customer’s attention with proper marketing?

is your website grabbing your customers attention

When your a small business owner, you’re already spread thin running all aspects of your business.  Being able to stay focused on whether or not you are grabbing your customers attention is a tough task.  Subsequently, I see it over and over with my clients that put their hard work into the “promoting” of their […]

Branding 101

branding 101

Branding is the emotional response a business evokes in a customer. When you think of some of your favorite brands in the world, can you clearly envision their logo? Replay commercials or visualize ads you’d seen where this brand is featured? That my friend is good branding and in this article we talk a bit […]

Using Social Media Data to Increase Sales


Whether you want to partake or not we live in a socially connected world, brands across all industries have multiple platforms and pages to follow, all giving unique data, sales, info and insights!  It is time to use your social media data to increase your sales.  Now this is where the good stuff comes in. […]