BFCM Holiday Marketing that rocks!
Holiday deals and discounts may seem like the worst idea for your business. But did you know that over 92% of consumers are searching for and expecting deals this time of year?
5 Ways to Personalize Your Content Marketing on a Budget
Gone are the days of large and impersonal billboards, or direct mail advertisements aimed at an audience of thousands. We’ve put together 5 ways to personalize your content marketing on a budget. Additionally, paired with the marketing efforts of today which are channeled into dynamic emails, personal videos, and social media interactions. Although this new […]
B2B vs B2C Marketing
Definition B2B vs B2C Marketing: What’s the difference? Right off the bat, the one obvious difference between the two categories of marketing is scale. B2B stands for business-to-business, it is marketing from one company to another. A few examples of B2B: • An insurance broker that sells insurance protection and risk management to small business […]